{"id":21524,"date":"2011-05-31T10:04:59","date_gmt":"2011-05-31T08:04:59","guid":{"rendered":"http:\/\/www.iphone-ticker.de\/?p=21524"},"modified":"2011-05-31T13:08:08","modified_gmt":"2011-05-31T11:08:08","slug":"whatsapp-messenger-kostenlos-gravity-hook-mit-150-000-downloads","status":"publish","type":"post","link":"https:\/\/www.iphone-ticker.de\/whatsapp-messenger-kostenlos-gravity-hook-mit-150-000-downloads-21524\/","title":{"rendered":"WhatsApp-Messenger kostenlos, Gravity Hook mit 150.000 Downloads"},"content":{"rendered":"<p>Warum &#8222;WhatsApp&#8220; (<a rel=\"noindex, nofollow\" href=\"http:\/\/www.ifun.de\/app\/310633997\">AppStore-Link<\/a>), der SMS-Ersatz f\u00fcr den iPhone-Freundeskreis sich heute zu einer kurzfristigen Gratis-Aktion entschlossen hat, l\u00e4sst sich nur schwer einsch\u00e4tzen. Seit Wochen in den deutschen AppStore Top-Ten vertreten, k\u00f6nnte der Schritt nun aber zur endg\u00fcltigen Markts\u00e4ttigung f\u00fchren. Darauf deuten die Download-Zahlen des <a href=\"http:\/\/www.iphone-ticker.de\/2011\/05\/28\/gravity-hook-bis-morgen-abend-kostenlos\/\">am 28. Mai vorgestellten Spiels<\/a> &#8222;Gravity Hook&#8220; hin. <\/p>\n<p><a href=\"http:\/\/www.iphone-ticker.de\/wp-content\/uploads\/2011\/05\/whatsapp.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.iphone-ticker.de\/wp-content\/uploads\/2011\/05\/whatsapp.jpg\" alt=\"\" title=\"whatsapp\" width=\"464\" height=\"342\" class=\"aligncenter size-full wp-image-21525\" srcset=\"https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2011\/05\/whatsapp.jpg 464w, https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2011\/05\/whatsapp-300x221.jpg 300w\" sizes=\"auto, (max-width: 464px) 100vw, 464px\" \/><\/a><\/p>\n<p>Die Macher des Ein-Finger Geschicklichkeitsspiels gew\u00e4hren uns aktuell <a href=\"http:\/\/blog.semisecretsoftware.com\/gravity-hook-hd-free-weekend-update\">einen Einblick<\/a> in ihre Download-Zahlen der vergangenen beiden Tage &#8211; und \u00fcberraschen damit ordentlich.<\/p>\n<p>&#8222;Gravity Hook&#8220; wurde seit Juli 2010 f\u00fcr 2,39\u20ac im AppStore angeboten, verkaufte sich jedoch nur schleppend. Als eines der am wenigsten nachgefragten Spiele der Entwickler-Schmiede &#8222;Semi Secret Software&#8220; konnte &#8222;Gravity Hook&#8220; nur 5-10 Exemplare am Tag absetzen. Brachte es mit seiner Sonderaktion und den Erw\u00e4hnung auf ifun.de und Co. nun auf knapp 150.000 Downloads in 48 Stunden. <\/p>\n<p><!--more--><\/p>\n<blockquote><p>We were only selling a few copies a day, so we felt like we weren&#8217;t necessarily taking a huge risk by doing somethign like this.  We probably only &#8222;lost&#8220; 15 or 20 sales (less than $50 of revenue for the company) and in exchange got one of our games onto 150,000 new devices.  So we&#8217;ll see what happens to the revenue, but I think otherwise this was a pretty big success!<\/p><\/blockquote>\n<p>Nach eigenen Aussagen verzichteten die &#8222;Gravity Hook&#8220;-Entwickler bewusst auf Marketing-Aktion wie sie etwa von &#8222;Free App A Day&#8220; angeboten werden und setzten allein auf Mundpropaganda. Ein Erfolgt und eine ordentliche Ersparnis. Um Gratis-Anwendungen vorzustellen fordert &#8222;Free App A Day&#8220; 2500\u20ac pro Anwendung (<a href=\"http:\/\/www.iphone-ticker.de\/2011\/02\/24\/free-app-a-day-bezahlte-appstore-bewertungen-und-2500e-pro-vorstellung\/\">wir berichteten<\/a>). <\/p>\n<p>Die Zahlen im \u00dcberblick: Gesamte Downloads vor der Gratis-Aktion: 17,000. Downloads am Freitag: 42,051. Downloads am Samstag: 48,263. Downloads am Sonntag: 57,659. Alle Gratis-Downloads zusammen: 148,409<\/p>\n<p><a href=\"http:\/\/www.iphone-ticker.de\/wp-content\/uploads\/2011\/05\/gravity.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.iphone-ticker.de\/wp-content\/uploads\/2011\/05\/gravity.jpg\" alt=\"\" title=\"gravity\" width=\"464\" height=\"267\" class=\"aligncenter size-full wp-image-21526\" srcset=\"https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2011\/05\/gravity.jpg 464w, https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2011\/05\/gravity-300x172.jpg 300w\" sizes=\"auto, (max-width: 464px) 100vw, 464px\" \/><\/a><\/p>\n<p>Vielen Dank f\u00fcr alle eure Mails zum Thema. <\/p>\n","protected":false},"excerpt":{"rendered":"<a href=\"https:\/\/www.iphone-ticker.de\/whatsapp-messenger-kostenlos-gravity-hook-mit-150-000-downloads-21524\/\"><img decoding=\"async\" width=\"150\" src=\"http:\/\/www.iphone-ticker.de\/wp-content\/uploads\/2011\/05\/whatsapp.jpg\" class=\"alignright wp-post-image tfe\" alt=\"\" title=\"whatsapp\" \/><\/a><p>SMS-Ersatz f\u00fcr den iPhone-Freundeskreis<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39,745],"tags":[666,3914,62,140,452,49],"class_list":["post-21524","post","type-post","status-publish","format-standard","hentry","category-apps","category-featured","tag-app-store","tag-apps","tag-instant-messenger","tag-sms","tag-sparen","tag-zahlen"],"aioseo_notices":[],"featured_image":["http:\/\/www.iphone-ticker.de\/wp-content\/uploads\/2011\/05\/whatsapp.png"],"rest_api_enabler":{"featured_image":"http:\/\/www.iphone-ticker.de\/wp-content\/uploads\/2011\/05\/whatsapp.png"},"_links":{"self":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts\/21524","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/comments?post=21524"}],"version-history":[{"count":4,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts\/21524\/revisions"}],"predecessor-version":[{"id":21544,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts\/21524\/revisions\/21544"}],"wp:attachment":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/media?parent=21524"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/categories?post=21524"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/tags?post=21524"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}