{"id":157509,"date":"2020-05-15T17:10:16","date_gmt":"2020-05-15T15:10:16","guid":{"rendered":"https:\/\/www.iphone-ticker.de\/?p=157509"},"modified":"2020-05-15T21:44:23","modified_gmt":"2020-05-15T19:44:23","slug":"fuer-400-mio-dollar-facebook-kauft-giphy","status":"publish","type":"post","link":"https:\/\/www.iphone-ticker.de\/fuer-400-mio-dollar-facebook-kauft-giphy-157509\/","title":{"rendered":"F\u00fcr 400 Millionen Dollar: Facebook kauft GIPHY"},"content":{"rendered":"<p>Das soziale Netzwerk Facebook hat das auf animierte GIF-Grafiken spezialisierte Online-Archiv GIPHY <a href=\"https:\/\/about.fb.com\/news\/2020\/05\/welcome-giphy\/\">\u00fcbernommen<\/a> und wird den Dienst in seine Foto-Plattform Instagram einbinden.<\/p>\n<p><a href=\"https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2020\/05\/GIPHY.gif\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-157511\" src=\"https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2020\/05\/GIPHY.gif\" alt=\"GIPHY\" width=\"500\" height=\"300\" \/><\/a><\/p>\n<p>Facebook plant die GIF-Bibliothek tiefer in Instagram und andere Apps des Unternehmens zu integrieren, &#8222;damit die Menschen genau die richtige Art und Weise finden k\u00f6nnen, sich auszudr\u00fccken&#8220;  &#8211; oder zynischer: um <a href=\"https:\/\/daringfireball.net\/linked\/2020\/05\/15\/facebook-giphy\">eigene Tracking-Pixel<\/a> selbst in Apples Nachrichten-App unterbringen zu k\u00f6nnen.<\/p>\n<p>Laut Facebook stammt schon jetzt 50% des GIPHY-Datenverkehrs von Apps aus der Facebook-Familie, die H\u00e4lfte davon allein von Instagram. Nach Angaben des sozialen Netzwerkes soll es auch weiterhin m\u00f6glich sein GIFs hochzuladen und die GIPHY-API in eigenen Projekten zu nutzen.<\/p>\n<p>Mit Verweis auf mit der \u00dcbernahme vertraute Quelle <a href=\"https:\/\/www.axios.com\/scoop-facebook-to-buy-giphy-for-400-million-4a75a359-833b-484d-b15b-87e94d3de017.html\">meldet<\/a> das Fachmagazin Axios, dass sich Facebook die \u00dcbernahme gut $400 Millionen Dollar hat kosten lassen.<\/p>\n<!-- WP-Appbox (Version: 4.5.13 \/\/ Store: appstore \/\/ ID: 974748812) -->\t<!-- app-link -->\n\t<div id=\"article-single-app-preview\">\n\t\t<div id=\"article-single-app-preview-header\">\n\t\t\t<span class=\"title\">Laden im App Store<\/span>\n\t\t<\/div>\n\t\t<div id=\"article-single-app-preview-content\">\n\t\t\t<div id=\"article-single-app-preview-img\"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.iphone-ticker.de\/wp-content\/cache\/wp-appbox\/8cfbf478b93ec21417b7a930574fa26f\/ai-92b90526869ce69a0068e99141e3a368\" alt=\"GIPHY: The GIF Search Engine\"  height=\"72\" width=\"72\" class=\"asl-icon-img\" \/><\/div>\n\t\t\t<div id=\"article-single-app-preview-desc\">\n\t\t\t\t<span class=\"name\">GIPHY: The GIF Search Engine<\/span><br \/>\n\t\t\t\t<span class=\"seller\">Entwickler: <a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/apps.apple.com\/de\/developer\/giphy-inc\/id974748811\">Giphy, Inc.<\/a><\/span>\n\t\t\t<\/div>\n\t\t\t<a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/apps.apple.com\/de\/app\/giphy-the-gif-search-engine\/id974748812\"><div id=\"article-single-app-preview-download\">Preis: Kostenlos<br \/>\n\t\t\t<span class=\"size\">Laden<\/span><\/div><\/a>\n\t\t<\/div>\n\t\t<!-- <div id=\"article-single-app-preview-footer\"><\/div>\t-->\n\t<\/div>\n\t<!-- app-link\/ende --><!-- \/WP-Appbox -->\n<!-- WP-Appbox (Version: 4.5.13 \/\/ Store: appstore \/\/ ID: 1279438563) -->\t<!-- app-link -->\n\t<div id=\"article-single-app-preview\">\n\t\t<div id=\"article-single-app-preview-header\">\n\t\t\t<span class=\"title\">Laden im App Store<\/span>\n\t\t<\/div>\n\t\t<div id=\"article-single-app-preview-content\">\n\t\t\t<div id=\"article-single-app-preview-img\"><img loading=\"lazy\" decoding=\"async\" src=\"\/\/www.iphone-ticker.de\/wp-content\/cache\/wp-appbox\/c5aa0a165efe697867b6e6e01547157f-deprecated\/ai-2753314b8351759c4ba48a7032bebc1a\" alt=\"\u200eGIPHY World: AR GIF Stickers\"  height=\"72\" width=\"72\" class=\"asl-icon-img\" \/><\/div>\n\t\t\t<div id=\"article-single-app-preview-desc\">\n\t\t\t\t<span class=\"name\">\u200eGIPHY World: AR GIF Stickers<\/span><br \/>\n\t\t\t\t<span class=\"seller\">Entwickler: <a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/apps.apple.com\/de\/developer\/giphy-inc\/id974748811\">Giphy, Inc.<\/a><\/span>\n\t\t\t<\/div>\n\t\t\t<a target=\"_blank\" rel=\"nofollow\" href=\"https:\/\/apps.apple.com\/de\/app\/giphy-world-ar-gif-stickers\/id1279438563\"><div id=\"article-single-app-preview-download\">Preis: Kostenlos<br \/>\n\t\t\t<span class=\"size\">Laden<\/span><\/div><\/a>\n\t\t<\/div>\n\t\t<!-- <div id=\"article-single-app-preview-footer\"><\/div>\t-->\n\t<\/div>\n\t<!-- app-link\/ende --><!-- \/WP-Appbox -->\n","protected":false},"excerpt":{"rendered":"<a href=\"https:\/\/www.iphone-ticker.de\/fuer-400-mio-dollar-facebook-kauft-giphy-157509\/\"><img width=\"150\" height=\"150\" src=\"https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2020\/05\/GIPHY-150x150.gif\" class=\"alignright tfe wp-post-image\" alt=\"GIPHY\" decoding=\"async\" loading=\"lazy\" \/><\/a><p>Das soziale Netzwerk Facebook hat das auf animierte GIF-Grafiken spezialisierte Online-Archiv GIPHY \u00fcbernommen und wird den Dienst in seine Foto-Plattform Instagram einbinden. Facebook plant die GIF-Bibliothek tiefer in Instagram und andere Apps des Unternehmens zu integrieren, &#8222;damit die Menschen genau die richtige Art und Weise finden k\u00f6nnen, sich auszudr\u00fccken&#8220; &#8211; oder zynischer: um eigene Tracking-Pixel [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":157511,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[455,3903],"class_list":["post-157509","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apps","tag-facebook","tag-giphy"],"aioseo_notices":[],"subheadline":["Instagram integriert GIF-Plattform"],"featured_image":["https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2016\/11\/nachrichten-giphy-imessage.jpg"],"rest_api_enabler":{"subheadline":"Instagram integriert GIF-Plattform","featured_image":"https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2016\/11\/nachrichten-giphy-imessage.jpg"},"_links":{"self":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts\/157509","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/comments?post=157509"}],"version-history":[{"count":5,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts\/157509\/revisions"}],"predecessor-version":[{"id":157521,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts\/157509\/revisions\/157521"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/media\/157511"}],"wp:attachment":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/media?parent=157509"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/categories?post=157509"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/tags?post=157509"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}