{"id":15568,"date":"2010-11-20T00:04:47","date_gmt":"2010-11-19T23:04:47","guid":{"rendered":"http:\/\/www.iphone-ticker.de\/?p=15568"},"modified":"2010-11-23T15:10:06","modified_gmt":"2010-11-23T14:10:06","slug":"apple-bewirbt-iads-mit-90-sekunden-highlight-video","status":"publish","type":"post","link":"https:\/\/www.iphone-ticker.de\/apple-bewirbt-iads-mit-90-sekunden-highlight-video-15568\/","title":{"rendered":"Apple bewirbt iADs mit 90 Sekunden Highlight-Video"},"content":{"rendered":"<p>In dem heute auf <a href=\"http:\/\/advertising.apple.com\">advertising.apple.com<\/a> eingestellten Highlight-Video (<a href=\"http:\/\/www.youtube.com\/watch?v=gzCdwVkIyjo&amp;feature=player_embedded\">Youtube-Link<\/a>) bewirbt Apple die hauseigene L\u00f6sung zur Werbe-Einblendung am iPhone, iAds, nun erstmals auch im Bewegtbild.<\/p>\n<p>Der 90 Sekunden lange Clip zeigt sch\u00f6n umgesetzte Banner der mobilen, am 8. April 2010 angek\u00fcndigten <a href=\"http:\/\/www.iphone-ticker.de\/2010\/06\/21\/apples-iads-neue-werbeformate-und-die-moglichkeit-personliche-daten-nicht-weiter-zu-geben\/\">Werbeplattform<\/a> und bereitet den Start des Angebotes in Europa vor. Hierzulande sollen die von Apple verwalteten Werbeschaltungen noch im Dezember starten und dann unter anderem Inhalte von L\u2019Or\u00e9al, Renault, Louis Vuitton, Nespresso und Perrier pr\u00e4sentieren. Apple beh\u00e4lt 40% der \u00fcber die iAds generierten Werbeeinnahmen und gibt 60% an die ausstrahlenden Entwickler weiter.<\/p>\n<p><object classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" width=\"464\" height=\"250\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowScriptAccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/gzCdwVkIyjo&amp;rel=0&amp;hl=en_US&amp;feature=player_embedded&amp;version=3\" \/><param name=\"allowfullscreen\" value=\"true\" \/><div class=\"responsive-video\"><embed type=\"application\/x-shockwave-flash\" width=\"464\" height=\"250\" src=\"http:\/\/www.youtube.com\/v\/gzCdwVkIyjo&amp;rel=0&amp;hl=en_US&amp;feature=player_embedded&amp;version=3\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/div><\/object><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Zahlen und Werber: Apple bewirbt iADs mit 90 Sekunden Highlight-Video<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,489],"tags":[3912,744],"class_list":["post-15568","post","type-post","status-publish","format-standard","hentry","category-news","category-videos","tag-apple","tag-iads"],"aioseo_notices":[],"rest_api_enabler":[],"_links":{"self":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts\/15568","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/comments?post=15568"}],"version-history":[{"count":5,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts\/15568\/revisions"}],"predecessor-version":[{"id":15791,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts\/15568\/revisions\/15791"}],"wp:attachment":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/media?parent=15568"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/categories?post=15568"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/tags?post=15568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}