{"id":142236,"date":"2019-06-06T08:02:40","date_gmt":"2019-06-06T06:02:40","guid":{"rendered":"https:\/\/www.iphone-ticker.de\/?p=142236"},"modified":"2019-06-11T20:45:28","modified_gmt":"2019-06-11T18:45:28","slug":"keine-werbung-kein-tracking-neue-regeln-fuer-kinder-apps","status":"publish","type":"post","link":"https:\/\/www.iphone-ticker.de\/keine-werbung-kein-tracking-neue-regeln-fuer-kinder-apps-142236\/","title":{"rendered":"Keine Werbung, kein Tracking: Neue Regeln f\u00fcr Kinder-Apps"},"content":{"rendered":"<p>Apple hat Teile seiner Entwickler-Richtlinien neu formuliert und den <a href=\"https:\/\/developer.apple.com\/app-store\/review\/guidelines\/\">hier ver\u00f6ffentlichten Text<\/a> um mehrere neue Abschnitte, Abs\u00e4tze und Erg\u00e4nzungen erweitert.<\/p>\n<p><a href=\"https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2018\/02\/apple-augmented-reality-kinder.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2018\/02\/apple-augmented-reality-kinder.jpg\" alt=\"Apple Augmented Reality Kinder\" width=\"500\" height=\"375\" class=\"aligncenter size-full wp-image-122609\" srcset=\"https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2018\/02\/apple-augmented-reality-kinder.jpg 500w, https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2018\/02\/apple-augmented-reality-kinder-300x225.jpg 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p>Ein Beispiel: Der folgende Satz wurde um den abschlie\u00dfenden Zusatz &#8222;or just plain creepy&#8220; erweitert: <\/p>\n<blockquote><p>Apps should not include content that is offensive, insensitive, upsetting, intended to disgust, in exceptionally poor taste, or just plain creepy.<\/p><\/blockquote>\n<p>W\u00e4hrend an einigen Stellen bestehende Regelungen schlicht pr\u00e4zisiert wurden, wurden andere Bereiche inhaltlich so stark ver\u00e4ndert, dass betroffene Entwickler dazu gezwungen sein k\u00f6nnten, sich Gedanken \u00fcber ihre Gesch\u00e4ftsmodelle und die angesprochene Zielgruppe zu machen. <\/p>\n<p>Eine der wohl wichtigsten \u00c4nderungen kann in Punkt 1.3 der Entwickler-Richtlinien (&#8222;Die Kinder-Kategorie&#8220;) nachgelesen werden. <\/p>\n<p>Bislang mahnte Apple die Entwickler-Community lediglich, auf bestimmte Arten der Werbe-Integrationen zu verzichten. Die Neufassung des zweiten Absatzes erteilt der Integration von Reklame und Tracking-Komponenten in Kinder-Apps fortan jedoch eine klare Absage. <\/p>\n<h3>Punkt 1.3: Bisherige Formulierung<\/h3>\n<blockquote><p>Apps in the Kids Category may not include behavioral advertising (e.g. the advertiser may not serve ads based on the user\u2019s activity), and any contextual ads must be appropriate for young audiences. You should also pay particular attention to privacy laws around the world relating to the collection of data from children online. Be sure to review the Privacy section of these guidelines for more information.<\/p><\/blockquote>\n<h3>Punkt 1.3: Neufassung<\/h3>\n<blockquote><p>Apps in the Kids Category may not include third-party advertising or analytics. You should also pay particular attention to privacy laws around the world relating to the collection of data from children online. Be sure to review the Privacy section of these guidelines for more information.<\/p><\/blockquote>\n<p>Zudem unterstreicht Apple weiterhin: Zielte eine App einmal auf Kinder ab, sind die Richtlinien langfristig einzuhalten; auch wenn sich die Zusammenstellung der Zielgruppe zwischenzeitlich ge\u00e4ndert haben sollte. <\/p>\n<blockquote><p>Keep in mind that once customers expect your app to follow the Kids Category requirements, it will need to continue to meet these guidelines in subsequent updates, even if you decide to deselect the category.\n<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<a href=\"https:\/\/www.iphone-ticker.de\/keine-werbung-kein-tracking-neue-regeln-fuer-kinder-apps-142236\/\"><img decoding=\"async\" width=\"150\" src=\"https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2018\/02\/apple-augmented-reality-kinder.jpg\" class=\"alignright wp-post-image tfe\" alt=\"Apple Augmented Reality Kinder\" title=\"\" \/><\/a><p>Apple hat Teile seiner Entwickler-Richtlinien neu formuliert und den hier ver\u00f6ffentlichten Text um mehrere neue Abschnitte, Abs\u00e4tze und Erg\u00e4nzungen erweitert. Ein Beispiel: Der folgende Satz wurde um den abschlie\u00dfenden Zusatz &#8222;or just plain creepy&#8220; erweitert: Apps should not include content that is offensive, insensitive, upsetting, intended to disgust, in exceptionally poor taste, or just plain [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88,1975],"tags":[3912,3914,3917,61],"class_list":["post-142236","post","type-post","status-publish","format-standard","hentry","category-entwickler","category-feature","tag-apple","tag-apps","tag-entwickler","tag-kinder"],"aioseo_notices":[],"subheadline":["Werbeverbot f\u00fcr die Kinder-Kategorie"],"featured_image":["https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2017\/05\/kinderhaende.jpg"],"rest_api_enabler":{"subheadline":"Werbeverbot f\u00fcr die Kinder-Kategorie","featured_image":"https:\/\/images.iphone-ticker.de\/wp-content\/uploads\/2017\/05\/kinderhaende.jpg"},"_links":{"self":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts\/142236","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/comments?post=142236"}],"version-history":[{"count":3,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts\/142236\/revisions"}],"predecessor-version":[{"id":142239,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/posts\/142236\/revisions\/142239"}],"wp:attachment":[{"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/media?parent=142236"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/categories?post=142236"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.iphone-ticker.de\/apiv2\/wp\/v2\/tags?post=142236"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}